Be honest











Environments where the priority is never to offend anyone are seldom creative. Being submerged in politeness means that people won’t necessarily say what they really think about a creative solution. Until of course it’s too late. People in these sorts of environments realise that criticism,even if constructive, brings the risk of unpopularity.






Ronnie Barker, would write comedy scripts and send them in under a pseudonym of a fictional member of the British public. If people didn't like a script they said so. In a polite atmosphere you have to go to surprising lengths to get the kind of feedback that helps you be creative.


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